Unit 3 Project - Branding Package
Completion requirements
The idea here is that you choose one painting, one location and one style of restaurant. For example, your restaurant could be a pizzeria in the rainforest of Prince Rupert which has a colour palette and style based on the Van Gogh painting of the bedroom. You will need to select fonts that look good with your colours and which also communicate information about the restaurant. For example, a rooftop dining establishment will use a more formal font than a truckstop. Make it clear to your teacher exactly which elements you have chosen to work with.
You will need to come up with a restaurant name. You will submit this project as a series of three files which are clearly named as your good copies. You should also submit as much rough work as possible. Feel free to get as creative as you like with this.
Finally, in the textbox, write a response in which you explain your process, your choices, and any challenges which you encountered.
For this project, you will be taking on a commercial design project for a new restaurant which will be opening soon. You will be creating a branding package which will include the following:
You work for Nice Branding and you will be creating their Mini Restaurant Branding Package which looks as follows:
Though Nice Branding adds a few more details, you will only be responsible for the logo, business card and menu.
Here is what the restaurant owner has given you to work with.
| painting | location | style |
|---|---|---|
 |
Desert - Osoyoos | truck stop |
 |
Rainforest - Prince Rupert | pizzeria |
 |
Mountains - Revelstoke | rooftop fine dining |
The idea here is that you choose one painting, one location and one style of restaurant. For example, your restaurant could be a pizzeria in the rainforest of Prince Rupert which has a colour palette and style based on the Van Gogh painting of the bedroom. You will need to select fonts that look good with your colours and which also communicate information about the restaurant. For example, a rooftop dining establishment will use a more formal font than a truckstop. Make it clear to your teacher exactly which elements you have chosen to work with.
You will need to come up with a restaurant name. You will submit this project as a series of three files which are clearly named as your good copies. You should also submit as much rough work as possible. Feel free to get as creative as you like with this.
Finally, in the textbox, write a response in which you explain your process, your choices, and any challenges which you encountered.